Amazon Barcodes

Our customers are successfully listing thousands of products with our barcode numbers on, Amazon,de, and other Amazon sites. You can see partial list of products here.


Please note: 

  • this product does not include barcode images. If Amazon will be stocking and shipping your products you will need both barcode numbers and images! You can buy these Barcode packages here.
  • You will need a unique barcode number for each separate listing on Amazon. It is your choice whether to make separate listings for each different variation (size/colour/design) of your product, or to just make one general listing for your product & get your customers to specify the size/colour after ordering.


Please read this page carefully BEFORE purchasing barcodes for use on Amazon.


  • Amazon Barcode Numbers

    Item Description:

    •  Globally unique 13-digit EAN-13 barcode number
      Does not include barcode images (can be ordered separately)
      EAN from UCC inventory (with GS1 prefix 07)
    •  EAN barcode guarantee certificate that can be used as proof of ownership
    •  Free EAN barcode registration

    Shipping and handling:

    This item will be delivered to you by email immediately after your payment
    is received. There are no additional shipping or handling costs.

    Price in CZK:
    Quantity Price per Barcode
    1 499,- CZK
    2 479,- CZK each
    3 + 459,- CZK each
    5 + 419,- CZK each
    10 + 359,- CZK each
    20 + 279,- CZK each
    50 + 169,- CZK each
    100 + 109,- CZK each
    150 + Please contact us
    Add to cart


After you receive your Amazon barcode numbers from us, you can assign one to each of your products and start listing them on Amazon straight away. You will need to type the barcode number into the form when creating a listing for your product on Amazon. Later, Amazon will assign their own identification number – an ASIN (an Amazon Standard Identification Number) – to your product.

Some suggestions that may help when creating new Amazon listings:

  • You might need to enter our barcodes in Amazon’s system as a 12 digit number without the leading zero. This is not a problem since both 12 and 13 digit versions of the number are the same and both belong to you.
  • We have been advised by some of our customers that Amazon require their website address (URL) on their barcodes invoice. If you would like your website address printed on the invoice please let us know when you purchase barcodes or later.
  • Recently (since late 2019), Amazon has been more strict about the ‘brand’ field when listing. They are pushing suppliers to register on the Amazon brand Registry (see below). But it is still possible to list products using ‘N/A’ in the brand field (as recommended by Amazon). Other Amazon suppliers report being able to use ‘Generic’ or ‘un-branded’ in the brand field.
  • Amazon also seems to be allowing branded products (big brands) to be listed only with barcodes used by the original brand – possibly to prevent pirating or illicit listings. Therefore our barcodes cannot be used to register products of existing known brands or pharmaceuticals.
  • Registering with Amazon’s Brand Registry, may make it easier to have products approved on Amazon, and to reduce the occasional problems with barcodes. HOWEVER this requires a registered trademark, which is expensive and time-consuming to get, plus seems to take a long time for Amazon to process.

We try to keep this information up-to-date, but since Amazon’s policies concerning barcodes continue to change and they are not the same across the different Amazon sites, it is best to check directly with them to be absolutely certain of the most current requirements.

Amazon currently requires the use of EAN or UPC barcode numbers as unique product identifiers. In the past anyone could list a product using any barcode number, as long as that barcode number wasn’t already being used for another product on Amazon. This caused problems to legitimate sellers, who could find their legitimate numbers stolen and used by someone else on Amazon. In late 2016, an Amazon Executive joined the board of governors of GS1 and Amazon began tightening their policies in order to clean up the Amazon database. Unfortunately there are still legacy barcode numbers in use on Amazon that conflict with the numbers we own and sell. To avoid problems with this, we have been implementing increasingly thorough searches of the Amazon databases to find these fraudulent legacy numbers. We have used the Amazon APIs to search currently listed products, but this method does not allow for deep enough search of Amazon databases and has had limited success. We sought advice from Amazon support, but they were unable to assist. In response our tech-gurus developed sophisticated search software that goes far beyond traditional Amazon search options. We now operate a dedicated server that is searching Amazon’s databases for all numbers (including unlisted ones) before we sell them. If we find any of these historic fraudulent listings using our numbers, we delete these numbers and do not sell them. Our proprietary software is much more effective than the Amazon APIs, and searches much deeper than any other barcode seller. 

Amazon definitely prefers that their suppliers are current members of GS1 and that they use barcode numbers issued by local GS1 branches. Unfortunately, this is very expensive option especially for smaller manufacturers (considering GS1 relatively expensive joining fees, plus annual fees for the rest of your product life). GS1-membership is effective for listing on Amazon, but also VERY expensive.

Fortunately, there are thousands of products currently listed on Amazon using our barcodes. Amazon has confirmed that our Amazon barcode numbers are acceptable and meet their standards and our customers continue to be able to use our barcode numbers to list new products. We presume this is because if Amazon decides to check our barcode numbers

    1. They show up on the GS1 database thus proving the number is of GS1 origin (even though the gepir database listing is not up-to-date and shows only the original licensee) and
    2. Because our customers can list product details alongside their barcode at, which helps prove to Amazon that their barcode numbers are legitimate.


We do not know how Amazon’s barcodes policy will keep developing, but we hope they will keep allowing sellers to list products using legitimate and verifiable barcode numbers like the ones we sell. It is possible that Amazon becomes more restrictive, and stop accepting our barcodes in the future, but we do not anticipate this.



Look here for CD barcodes, DVD barcodes, ISBN book barcodes and ISSN magazine barcodes.

Feel free to make contact if you have any questions.